Best Zaplify Alternatives for 2026

Why consider Zaplify alternatives?

Zaplify positioned itself as a LinkedIn and email automation tool for B2B sales teams, but several factors have driven users to seek alternatives:

• Platform shutdown: Zaplify discontinued operations in 2024, forcing users to migrate to new platforms immediately
• Rigid workflows: Users reported inflexible campaign structures that made it difficult to adapt sequences mid-flight or customize prospect selection efficiently
• Limited personalization: The platform relied heavily on templated outreach with basic AI assistance, resulting in robotic-sounding messages that prospects could easily identify as automated
• Inaccurate analytics: Teams struggled with tracking campaign performance accurately, leading to poorly optimized outreach strategies
• Forced database dependency: Zaplify required users to pay for their B2B database rather than allowing direct imports from LinkedIn, limiting flexibility and increasing costs

Whether you’re migrating from Zaplify or exploring alternatives before committing to a platform, understanding these limitations helps you identify what features matter most for your sales automation needs.

What to look for in a Zaplify alternative

When evaluating sales automation platforms to replace Zaplify, focus on these critical capabilities:

• Multichannel outreach: Look for tools that support LinkedIn, email, calls, and even Twitter/X in unified campaigns to maximize touchpoints and response rates
• Advanced personalization: AI-driven customization that goes beyond first name variables to create authentic, context-aware conversations
• Workflow flexibility: The ability to create complex sequences with conditional logic, branching paths, and easy mid-campaign adjustments
• Direct LinkedIn integration: Platforms that let you import prospects directly from LinkedIn searches or Sales Navigator rather than forcing you to use (and pay for) proprietary databases
• Reliable deliverability: Built-in email warmup, inbox rotation, and deliverability monitoring to ensure your messages land in primary inboxes

The right platform combines these features with intuitive campaign management, detailed analytics, and seamless CRM integration to streamline your entire sales workflow.

Top Zaplify Alternatives

1. La Growth Machine

Overview

La Growth Machine is an all-in-one multichannel prospecting platform that automates the entire outreach process from lead identification to conversation management. Built for sales and growth teams who want to maximize response rates, LGM pioneered multichannel outreach because it drives up to 3.5x more replies than email-only campaigns. The platform combines LinkedIn, email, calls, voice messages, and X (Twitter) in unified sequences while providing powerful enrichment capabilities and intelligent automation features.

Key Features

Multichannel Prospecting: Create campaigns that seamlessly blend LinkedIn messages, connection requests, email, calls, voice messages, and X (Twitter) outreach. Multichannel prospecting is 3.5x more effective than email-only campaigns because you reach prospects on their preferred channel.

LinkedIn Intent Data & Lookalike Search: Import prospects who liked or commented on specific LinkedIn posts, signed up for LinkedIn events, or follow your company page. The Lookalike Search feature analyzes your best clients and automatically finds similar companies with matching profiles, then suggests relevant decision-makers to contact.

Waterfall Email Enrichment: Find verified email addresses using 9 different providers with double validation and scoring. LGM automatically enriches lead data including names, job titles, company information, and location, eliminating manual research and ensuring you have accurate contact information.

LinkedIn Voice Messages: Double your reply rates by sending automated LinkedIn voice messages. LGM can even clone your voice to personalize messages at scale, adding a human touch that text messages simply can’t match.

Social Warming: Automatically like posts and follow prospects before sending connection requests to warm up interactions. This pre-engagement strategy significantly improves acceptance rates and makes your outreach feel more natural.

Multichannel Inbox: Manage all conversations from LinkedIn, email, and calls in a single unified thread. The inbox includes lookalike suggestions after positive replies, one-click lead qualification, shared team inbox capabilities, and response templates to streamline reply management.

Pricing

La Growth Machine offers transparent, all-inclusive pricing with no hidden fees:

• Basic Plan: €50/month per identity (LinkedIn + Email channels)
• Pro Plan: €100/month per identity (adds Calls, X/Twitter, 5 sending emails, lookalike search, LinkedIn intent data, social warming, advanced integrations)
• Ultimate Plan: €150/month per identity (adds advanced CRM integrations with HubSpot/Pipedrive, CRM enrichment, workflow triggers)
• Agency Plan: 20% discount for agencies (6 identities minimum)

All plans include a 14-day free trial with no credit card required. Each plan includes monthly enrichment credits (250-1,000 leads depending on tier) with the option to purchase additional credits as needed.

Best For

La Growth Machine is ideal for sales teams, growth marketers, founders, and lead generation agencies who want to maximize outreach effectiveness through multichannel automation. The platform works particularly well for B2B companies looking to scale personalized outreach, teams that value high reply rates over volume, and organizations that need advanced features like LinkedIn intent data and lookalike prospecting to identify high-quality leads.

2. Apollo

Overview

Apollo is a comprehensive sales platform that combines prospecting, engagement, and data enrichment in a single unified system. Built on one of the largest business databases (over 210 million contacts and 30 million companies), Apollo helps sales teams build pipelines smarter and close deals faster through AI-powered multichannel campaigns, intelligent lead scoring, and automated workflows.

Key Features

Outbound Sales Automation: Turn hours of prospecting into minutes with AI-powered multichannel campaigns that include built-in email deliverability guardrails, prioritized task lists, and workflow automations to scale successful strategies efficiently.

Massive B2B Database: Access over 210 million contacts and 30 million companies with verified emails and phone numbers. Advanced search filters help you find decision-makers based on industry, geography, company size, technology stack, and dozens of other criteria for precise targeting.

Deal Execution Tools: Capture every conversation and accelerate deals with AI-powered meeting prep, call summaries, pipeline boards, and real-time deal alerts that help you stay on top of opportunities and close faster.

Pros & Cons

👍 Pros:

• User-friendly interface with powerful lead generation capabilities
• Extensive database with advanced search filters for precise targeting
• All-in-one platform combining prospecting, engagement, and deal management

👎 Cons:

• Data accuracy can be inconsistent, requiring manual verification
• Limited third-party integrations compared to dedicated automation tools
• Occasional platform slowdowns during high usage periods

Pricing

Apollo offers several pricing tiers with varying features and credit limits. Specific pricing details are available on their website, with options ranging from a Free Plan with basic features to Professional and Enterprise Plans with advanced capabilities. A free trial is available by signing up directly.

Best For

Apollo works best for B2B sales and marketing teams who need a comprehensive platform combining prospecting, data enrichment, and sales engagement. It’s particularly valuable for account executives, sales development representatives, and revenue operations teams at both startups and larger enterprises looking to streamline their entire sales process with a single integrated solution.

3. Outreach

Overview

Outreach is an AI-driven revenue workflow platform designed for enterprise sales teams who need sophisticated forecasting, deal management, and customer engagement capabilities. The platform provides end-to-end solutions that improve sales productivity through AI automation, conversation intelligence, and advanced analytics to help teams close deals faster while improving forecast accuracy.

Key Features

AI-Driven Workflows: Improve seller productivity by 60% through AI-powered workflows that organize prospect information, suggest optimal next actions, and send timely, relevant messages automatically based on buyer signals and engagement patterns.

Conversation Intelligence: Gain AI-driven insights from calls and meetings to spot coaching opportunities in real-time, deliver consistent feedback to team members, and improve overall team performance through data-backed recommendations.

Sales Forecasting: AI-assisted modeling reduces forecast prep time and improves accuracy by validating pipeline calls, comparing historical outcomes, and providing predictive insights that drive revenue predictability across the organization.

Pros & Cons

👍 Pros:

• Enterprise-grade platform with sophisticated automation capabilities
• Powerful conversation intelligence and coaching tools
• Comprehensive features for forecasting and pipeline management

👎 Cons:

• High subscription fees make it expensive for smaller teams
• Limited personalization options compared to more flexible platforms
• Not designed for one-off follow-ups or quick campaigns

Pricing

Pricing information is not publicly available. Outreach offers plans for Engage, Call, Meet, Deal, Forecast, and Amplify with per-user pricing and no platform fees. Interested teams need to request a demo for custom pricing quotes.

Best For

Outreach is best suited for enterprise and growth-focused companies with dedicated sales, marketing, revenue operations, and customer success teams. The platform is ideal for organizations that need advanced forecasting capabilities, comprehensive conversation intelligence, and sophisticated deal management tools to support large-scale sales operations.

4. Lemlist

Overview

Lemlist is a sales engagement platform that automates multichannel outreach across email, LinkedIn, WhatsApp, and calls while maintaining personalization at scale. The platform helps sales teams find qualified leads, craft personalized messages using AI, and follow up systematically across multiple channels, all from a single interface. Lemlist includes dedicated deliverability tools to ensure messages land in inboxes rather than spam folders.

Key Features

Multichannel Sequences: Automate personalized outreach across email, LinkedIn, WhatsApp, and phone from one platform. Consistent touchpoints across channels without manual coordination or platform switching.

AI-Powered Personalization: Use AI to personalize messages at scale by dynamically adapting text, images, and even landing pages for each individual lead based on their profile and company information.

Deliverability Booster (lemwarm): Keep emails out of spam folders with automated warm-up sequences, deliverability monitoring, and actionable tips to maintain strong sender reputation across all connected email addresses.

Pros & Cons

👍 Pros:

• Strong multichannel capabilities including LinkedIn and WhatsApp
• Powerful AI personalization that goes beyond basic variables
• Access to 600M+ lead database with email and phone verification

👎 Cons:

• Expensive pricing compared to competitors
• Steep learning curve with an unintuitive interface
• Software bugs and technical issues reported by users

Pricing

• Email Pro: $69 per user/month (automated outreach, unlimited email follow-ups, AI personalization)
• Multichannel Expert: $99 per user/month (adds LinkedIn, WhatsApp, phone integration)
• Enterprise: Custom pricing (adds advanced API access, dedicated account manager)

Lemlist offers a 14-day free trial.

Best For

Lemlist is ideal for B2B sales teams, particularly Sales Development Representatives, Account Executives, and Sales Leaders who want to automate and personalize outreach across multiple channels. It’s especially valuable for RevOps teams looking to streamline processes and outbound agencies running high-volume, high-performing campaigns.

5. Instantly

Overview

Instantly is a cold email outreach platform designed to help businesses scale email campaigns by connecting unlimited email accounts and optimizing deliverability. The platform focuses on getting emails into primary inboxes through enterprise-grade deliverability tools, automated warmup sequences, and sender reputation management, while also providing AI-powered personalization and lead database access.

Key Features

Unlimited Email Accounts: Connect unlimited email addresses and automatically rotate sending across them to scale outreach and increase potential for customer acquisition without hitting sending limits on individual accounts.

Email Deliverability Tools: Access enterprise-grade deliverability features including automated warmup interactions, email verification, AI-powered Spintax for content variation, and spam word checking to boost sender reputation and inbox placement rates.

AI-Powered Personalization: Craft personalized email sequences using AI assistance and automate follow-ups based on recipient behavior. A/B testing capabilities help optimize campaign performance by testing subject lines, content variations, and sending times.

Pros & Cons

👍 Pros:

• Ease of use with intuitive interface
• Effective cold email campaign management
• Supportive customer service

👎 Cons:

• High pricing for the features offered
• Limited lead management capabilities
• No multichannel features (LinkedIn, calls, etc.)

Pricing

Instantly offers a free trial with no credit card required. Pricing information is not publicly available on their website.

Best For

Instantly is best suited for sales teams, marketing agencies, freelancers, and startups focused specifically on email outreach and lead generation. It’s ideal for teams who need to scale email campaigns with multiple sending accounts and prioritize deliverability above multichannel capabilities.

Zaplify alternatives compared

Which Zaplify alternative is right for you?

Choosing the right sales automation platform depends on your specific needs, team size, and outreach strategy:

For multichannel complexity: If your strategy involves reaching prospects across LinkedIn, email, calls, and social media with sophisticated sequencing, look for platforms with true multichannel capabilities and flexible workflow builders that support conditional logic.

For email-focused campaigns: Teams that primarily use cold email should prioritize platforms with strong deliverability features, unlimited sending accounts, inbox rotation, and automated warmup capabilities to protect sender reputation.

For enterprise requirements: Large sales organizations need platforms with advanced forecasting, conversation intelligence, team collaboration tools, and sophisticated reporting capabilities that can support complex sales processes across multiple teams.

For budget-conscious teams: Consider the total cost including per-user fees, database access charges, enrichment credits, and integration costs. Some platforms have hidden fees that make them more expensive than advertised.

For ease of use: If your team needs to get started quickly without extensive training, prioritize platforms with intuitive interfaces, pre-built templates, and responsive customer support to minimize ramp-up time.

Frequently asked questions

What happened to Zaplify?

Zaplify shut down in 2024 due to inability to compete with more advanced platforms, rigid workflow limitations, and resource constraints. The platform struggled to meet evolving user demands for sophisticated personalization, flexible campaigns, and seamless integrations that have become standard in sales automation tools.

Can I import my Zaplify data to a new platform?

Most sales automation platforms support CSV imports for contact lists and campaign data. Before Zaplify’s shutdown, users were advised to export all contact lists, campaign templates, and performance data. Most alternatives can import this data with minimal mapping required.

What’s the best multichannel alternative to Zaplify?

La Growth Machine offers the most comprehensive multichannel approach, supporting LinkedIn, email, calls, voice messages, and X (Twitter) in unified campaigns. The platform includes advanced features like LinkedIn intent data, social warming, and lookalike search that Zaplify never offered.

Are there free alternatives to Zaplify?

Several platforms offer free plans or trials. Apollo provides a free plan with basic features and limited credits. Most other alternatives including La Growth Machine, Lemlist, and Instantly offer 14-day free trials without requiring credit card information upfront.

How important is email deliverability in a Zaplify alternative?

Email deliverability is critical for cold outreach success. Look for platforms with built-in warmup features, inbox rotation capabilities, spam checking, and sender reputation monitoring. Poor deliverability means your messages never reach prospects, wasting your entire outreach effort.

Conclusion

The sales automation landscape has evolved significantly beyond what Zaplify offered. While Zaplify provided basic LinkedIn and email automation, alternatives today deliver sophisticated multichannel capabilities, AI-driven personalization, and flexible workflows that adapt to your unique sales process.

La Growth Machine stands out as the most comprehensive Zaplify alternative, combining true multichannel outreach (LinkedIn, email, calls, voice messages, X) with advanced features like LinkedIn intent data, lookalike search, and social warming. The platform helps you achieve up to 3.5x more replies than email-only approaches while maintaining the personal touch that builds real relationships.