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Looking for a Mailshake alternative? You’re not alone. While Mailshake offers solid email automation and LinkedIn features, many sales teams are exploring other options to better match their outreach needs, budget constraints, or team size.
Whether you’re frustrated with deliverability issues, looking for more multichannel capabilities, or simply want better value for your investment, several powerful alternatives are worth considering. In this guide, we’ll walk through the top Mailshake competitors, breaking down their features, pricing, and ideal use cases so you can make an informed decision.
From multichannel powerhouses like La Growth Machine to specialized cold email platforms like Instantly and Smartlead, we’ll help you find the right tool to maximize your outreach results and keep your pipeline full.
Why consider Mailshake alternatives?
Sales teams often look elsewhere for several valid reasons:
- Deliverability concerns: Users report emails landing in spam folders more frequently than expected, undermining campaign effectiveness and wasting outreach efforts.
- Limited multichannel capabilities: While Mailshake offers LinkedIn automation, its multichannel features feel like add-ons rather than a fully integrated experience across platforms.
- Pricing complexity: The tier structure can be confusing, and scaling up often means jumping to significantly more expensive plans that may include features you don’t need.
- Campaign management limitations: Users cite difficulty pausing campaigns mid-sequence and challenges creating and editing templates efficiently.
- Contact data quality issues: The built-in data finder credits don’t always deliver high-quality, verified contacts, leading to higher bounce rates.
The right alternative depends on your specific needs, whether that’s better deliverability, more sophisticated automation, clearer pricing, or stronger multichannel capabilities.
What to look for in a Mailshake alternative
When evaluating sales engagement platforms, focus on these key criteria:
- Multichannel capabilities: The ability to coordinate outreach across email, LinkedIn, phone calls, and even Twitter or WhatsApp for higher response rates.
- Email deliverability features: Built-in warmup tools, inbox rotation, domain health monitoring, and spam prevention to get your messages into inboxes.
- Lead enrichment quality: Access to verified email addresses and accurate company data that reduces bounce rates and improves targeting precision.
- Ease of use and setup: An intuitive interface that doesn’t require weeks of training, with clear campaign builders and straightforward sequence creation.
- Transparent pricing: Clear tier structures with predictable costs as you scale, without hidden fees or confusing add-ons that inflate your monthly spend.
The best Mailshake alternative for you will excel in the areas that matter most to your team’s workflow and outreach strategy.
Top Mailshake Alternatives
1. La Growth Machine
Overview
La Growth Machine is a multichannel sales engagement platform that helps teams automate prospecting across LinkedIn, email, calls, X (Twitter), and voice messages. Built for both beginners and advanced users, LGM handles the entire outreach process from lead identification and enrichment to multichannel engagement and reply management.
The platform stands out by delivering up to 3.5x more replies than email-only outreach. What makes LGM different is its focus on precision targeting and personalized messaging at scale, helping sales teams build genuine relationships rather than blasting generic messages to massive lists.
Key Features
Multichannel prospecting: Create campaigns combining LinkedIn messages, emails, calls, voice messages, and X (Twitter) outreach from a single workflow, reaching prospects where they’re most active.
LinkedIn intent data: Import prospects who’ve engaged with your content by liking or commenting on posts, attending LinkedIn events, or following your company page, allowing you to reach leads at the perfect moment with highly relevant messaging.
Lookalike search & inbox suggestions: Provide the name of your best client and LGM’s ABM solution automatically finds similar companies. When prospects reply positively, you instantly receive a fresh list of lookalike opportunities to explore.
Advanced lead enrichment: Automatically enrich every lead with verified emails using 9 different providers with double validation and scoring, plus complete profile data including job titles, company details, industry, and location.
LinkedIn voice messages: Send automated LinkedIn voice messages that double reply rates compared to text-only outreach, with AI-powered voice cloning to personalize messages at scale while maintaining authenticity.
Unified multichannel inbox: Manage all conversations from LinkedIn, email, and calls in a single thread with one-click lead qualification, shared team inbox, lookalike suggestions after positive replies, and response templates for efficient follow-up.
Pricing
La Growth Machine offers straightforward, all-inclusive pricing with no hidden fees:
- Basic Plan: €50/month per identity, includes LinkedIn and email automation, 250 enriched leads monthly, AI writing assistant, voice messages, and 27M+ company database
- Pro Plan: €100/month per identity, adds 400 enriched leads monthly, 5 rotating email inboxes, LinkedIn intent data, lookalike search, social warming, up to 6 active campaigns, and multichannel inbox
- Ultimate Plan: €150/month per identity, includes 1,000 enriched leads monthly, 10 rotating email inboxes, unlimited campaigns, advanced CRM integrations (HubSpot/Pipedrive), and webhooks
All plans include a 14-day free trial with no credit card required. LGM also offers a 20% discount for agencies managing multiple client accounts.
Best For
La Growth Machine is ideal for sales teams, growth marketers, and agencies who want to move beyond email-only outreach and use multichannel engagement for significantly higher response rates. It’s particularly valuable for teams that prioritize quality conversations over mass blasting, need sophisticated targeting with intent data, or want an all-in-one solution that handles lead finding, enrichment, outreach, and reply management without juggling multiple tools.
2. Lemlist
Overview
Lemlist is a sales engagement platform that automates multichannel outreach across email, LinkedIn, WhatsApp, and calls while maintaining a personalized touch. The platform targets B2B sales teams who want to scale outreach without sacrificing personalization, offering AI-powered customization that adapts text, images, and even landing pages dynamically for each prospect. Lemlist also focuses on email deliverability with its lemwarm feature, designed to keep messages out of spam folders.
Key Features
Multichannel sequences: Automate personalized outreach across email, LinkedIn, and phone from one platform, creating sophisticated sequences that adapt based on prospect engagement across channels.
AI-powered personalization: Use artificial intelligence to customize messages at scale, dynamically adjusting content, images, and landing pages for each individual lead while maintaining authenticity.
Lead database access: Tap into a 600M+ lead database with built-in tools to find and verify emails and phone numbers.
Pros & Cons
👍 Pros:
- Powerful automation across multiple channels
- Strong AI personalization features that save time
- Extensive support library and resources
👎 Cons:
- Steep pricing compared to competitors
- Frequent bugs and technical issues reported by users
- Unintuitive interface with a learning curve
Pricing
- Email Pro: $69 per user/month, includes automated outreach, unlimited email follow-ups, and AI-powered personalization
- Multichannel Expert: $99 per user/month, adds LinkedIn and WhatsApp integration plus multichannel follow-ups
- Enterprise: Custom pricing for large organizations with advanced API access and dedicated account manager
Lemlist offers a 14-day free trial.
Best For
Lemlist works best for B2B sales teams and agencies that heavily prioritize personalization at scale and need access to a built-in lead database. It’s particularly suited for sales development representatives and account executives who want sophisticated AI-driven customization and don’t mind investing time learning the platform.
3. Smartlead
Overview
Smartlead is a cold email outreach platform focused on email deliverability and lead generation. The platform offers unlimited mailboxes, automated email warmups, and a unified inbox to manage the entire revenue cycle from prospecting to conversion in one place. Smartlead positions itself as a deliverability-first solution with strong CRM integrations and performance analytics.
Key Features
Unlimited mailboxes with rotation: Connect unlimited email accounts and automatically rotate sending across them to improve deliverability, protect sender reputation, and scale outreach naturally without hitting provider limits.
Automated email warmup: Built-in warmup functionality gradually increases sending volume and maintains positive engagement signals to build sender reputation and keep emails landing in primary inboxes.
Unified inbox management: Manage all email conversations from multiple accounts in one centralized master inbox, making it easy to track prospects and respond quickly without switching between accounts.
Pros & Cons
👍 Pros:
- Unlimited email accounts at every tier
- Strong focus on deliverability optimization
- Detailed analytics for campaign performance
👎 Cons:
- Limited to email only (no LinkedIn or other channels)
- Steeper learning curve for beginners
- Customer support response times vary
Pricing
- Basic Plan: $39/month ($32.50/month annually), includes 2,000 active leads, 6,000 emails per month, unlimited email warmup, and unlimited email accounts
- Pro Plan: $94/month ($78.30/month annually), includes 30,000 active leads, 150,000 emails per month, ChatGPT4 email guide, webhooks, API access, and unlimited seats
- Custom Plan: Starts at $174/month, designed for lead gen agencies with up to 12M active leads and 60M email credits per month
Best For
Smartlead is ideal for sales teams and lead generation agencies that run high-volume email campaigns and prioritize inbox placement above all else. It’s particularly valuable for teams that need to scale email outreach aggressively using multiple domains and accounts while maintaining strong deliverability metrics.
4. Instantly
Overview
Instantly is a cold email automation platform built to help businesses scale outreach through unlimited email accounts, advanced deliverability tools, and lead database access. The platform emphasizes ease of use with an intuitive interface while providing enterprise-grade features like unlimited email warmup, AI-powered personalization, and campaign analytics focused on pipeline and revenue metrics. Instantly positions itself as an all-in-one solution for finding leads, sending campaigns, and tracking conversions.
Key Features
Unlimited email accounts: Connect unlimited email addresses and automatically rotate sending across them to maximize outreach volume while maintaining strong deliverability and sender reputation.
Advanced deliverability tools: Enterprise-grade email deliverability features including automated warmup interactions, email verification, AI Spintax, and spam word checker to get messages into primary inboxes.
Lead database with filters: Access a 450M+ B2B lead database with advanced filters and buying signals, allowing precise targeting based on technologies, headcount, revenue, and other specific criteria.
Pros & Cons
👍 Pros:
- Extremely intuitive and user-friendly interface
- Strong deliverability optimization tools
- Supportive customer service team
👎 Cons:
- Higher pricing as you scale up tiers
- Limited multichannel features (email-focused)
- Some users report occasional software bugs
Pricing
- Growth Plan: $37/month ($30/month annually), includes unlimited email accounts, unlimited warmup, 1,000 uploaded contacts, and 5,000 emails monthly
- Hypergrowth Plan: $97/month ($77.60/month annually), includes 25,000 uploaded contacts, 100,000 emails monthly, and premium live support
- Light Speed Plan: $358/month ($286.30/month annually), includes 100,000 uploaded contacts, 500,000 emails monthly, and dedicated SISR system for deliverability
- Enterprise: Custom pricing for 500,000+ emails monthly with dedicated account manager and private deliverability network
Instantly offers a free trial.
Best For
Instantly is best suited for startups, sales teams, marketing agencies, and freelancers who need to scale cold email campaigns quickly with strong deliverability guarantees. It’s particularly valuable for teams that want an easy-to-use platform without sacrificing advanced features and analytics.
5. Woodpecker
Overview
Woodpecker is a cold email automation platform designed for simplicity and effectiveness, helping businesses reach potential clients through automated campaigns with strong deliverability features. The platform offers email verification, warmup capabilities, and LinkedIn outreach automation as an add-on, all designed to integrate with existing sales tools. Woodpecker targets sales teams, lead generation agencies, and recruiters who want straightforward automation without unnecessary complexity.
Key Features
Free email verification: Automatically verify email addresses before sending to reduce bounce rates, improve deliverability, and protect sender reputation.
Free warmup included: Build sender reputation automatically by gradually increasing email sending volume with the included warmup feature at every pricing tier.
Centralized inbox management: Manage all email communications from multiple campaigns and accounts in a single unified interface for efficient response management and prospect tracking.
Pros & Cons
👍 Pros:
- User-friendly interface that’s easy to learn
- Excellent customer support and responsiveness
- Strong email automation with good deliverability
👎 Cons:
- Limited reporting and analytics features
- LinkedIn automation costs extra as an add-on
- Pricing can add up quickly with additional features
Pricing
- Starter Plan: $24/month, includes 500 contacted prospects, 6,000 emails per month, 2,000 stored prospects, and 2 free warmups
- Growth Plan: $126/month, includes 10,000 contacted prospects, 120,000 emails per month, 40,000 stored prospects, and 20 free warmups
- Scale Plan: $903/month, includes 100,000 contacted prospects, 1,200,000 emails per month, 400,000 stored prospects, and 135 free warmups
- Max Plan: $6,666/month with unlimited contacted prospects, emails, stored prospects, and warmups
Add-ons: LinkedIn outreach automation at $29/month per LinkedIn account, additional warmups at $5/month per inbox.
Woodpecker offers a 7-day free trial with all features unlocked and no credit card required.
Best For
Woodpecker is ideal for sales teams, lead generation agencies, recruiters, and business owners who prioritize simplicity and reliability over advanced features. It’s particularly well-suited for teams conducting personalized cold email outreach who want solid deliverability without managing overly complex workflows.
Mailshake alternatives compared
Here’s how the top Mailshake alternatives stack up against each other:
| Tool | Starting Price | Free Trial | Best For |
|---|---|---|---|
| Mailshake | $29/month | 30 days | Teams starting with email outreach |
| La Growth Machine | €50/month | 14 days | Multichannel outreach with LinkedIn, email, calls & X |
| Lemlist | $69/month | 14 days | AI-powered personalization across channels |
| Smartlead | $39/month | Yes | High-volume email with unlimited mailboxes |
| Instantly | $37/month | Yes | Easy-to-use cold email with strong deliverability |
| Woodpecker | $24/month | 7 days | Simple, reliable cold email automation |
Which Mailshake alternative is right for you?
The best choice depends on your specific outreach strategy and team needs:
If you need multichannel capabilities, look for platforms that integrate LinkedIn, email, calls, and social media into unified workflows rather than treating them as separate add-ons.
If deliverability is your top concern, prioritize tools with unlimited email accounts, robust warmup features, inbox rotation, and dedicated deliverability infrastructure.
If you’re scaling high-volume campaigns, focus on platforms offering unlimited mailboxes and high email sending limits without exponential price increases.
If personalization matters most, choose solutions with AI-powered customization, dynamic content insertion, and the ability to tailor messages based on prospect behavior and data.
If you want simplicity and ease of use, select platforms with intuitive interfaces, quick setup processes, and straightforward campaign builders that don’t require extensive training.
Frequently asked questions
What’s the main advantage of multichannel outreach over email-only tools?
Multichannel outreach typically generates 2-3.5x higher response rates because you’re meeting prospects on their preferred communication channels. By combining email, LinkedIn messages, calls, and other touchpoints, you increase visibility and build familiarity without being overly pushy on any single channel.
How important is email deliverability in choosing an alternative?
Email deliverability should be a top priority since even the best-written campaigns fail if they land in spam folders. Look for platforms with built-in warmup, inbox rotation, sender reputation monitoring, and verification tools to get your messages into prospect inboxes.
Can these tools really replace Mailshake completely?
Most of these alternatives offer equal or superior functionality to Mailshake, particularly in areas like multichannel capabilities, deliverability infrastructure, and lead enrichment. The key is matching the tool’s strengths to your specific workflow and outreach strategy.
Do I need separate tools for LinkedIn and email outreach?
Not necessarily. Platforms like La Growth Machine offer fully integrated multichannel automation where LinkedIn and email work together in coordinated sequences. This unified approach is more efficient than juggling separate tools and creates a more cohesive prospect experience.
How much should I expect to spend on a sales engagement platform?
Quality sales engagement platforms typically range from $30-150 per user per month, depending on features and scale. Consider the ROI, as better deliverability and multichannel capabilities often translate directly to more meetings booked and deals closed, easily justifying the investment.
Conclusion
Each Mailshake alternative brings unique strengths to the table, from Instantly’s user-friendly interface to Smartlead’s deliverability focus and Lemlist’s AI personalization capabilities.
That said, if you’re looking for a solution that goes beyond email-only outreach, La Growth Machine delivers the most complete multichannel experience. With integrated LinkedIn automation, intent data, voice messages, advanced enrichment, and a unified inbox, we help teams achieve 3.5x higher response rates while simplifying their entire prospecting workflow.
Get 3.5X more leads!
Do you want to improve the efficiency of your sales department? With La Growth Machine you can generate on average 3.5x more leads while saving an incredible amount of time on all your processes.
By signing up today, you’ll get a free 14-day trial to test our tool!
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