Chapter 2 – How to build a list with the Lookalike search ?

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Introduction

Lookalike Search is a feature that helps you identify companies similar to your current customers. By entering the name of a company, the tool finds other businesses that share similar challenges and activities.

This allows you to uncover prospects that align closely with your existing customer base. You can further refine the results using filters like industry, size, or location to enhance your segmentation.

Additionally, Lookalike Search integrates seamlessly into your workflow: every time you receive a response in your inbox, the tool automatically suggests similar companies as new opportunities. This ensures you can act on fresh leads and keep building momentum with minimal effort.

Little extra: this is 100% GDPR-compliant as we rely on comprehensive and always up-to-date data!

Use case - Lookalike targeting for LGM

Founder in Lead Generation companies

Start by entering the name of one of your existing customers or a company you’d like to target.

The Lookalike Search feature will identify businesses that share similar activities and challenges.

Here we’re searching for Lead Generation Agencies based on a company we already work with.

Now we have the results, 294 companies.

We’re going to refine our search by applying filters such as company size

141 companies left

We keep going with location (country or region) and industry (we’re keeping just one here but you can add more),

12 companies left

Then, you can add some job titles to filter and find the right contacts within those companies. Here I’m searching for decision marker such as Founder

13 leads left

Import those contacts into a new audience or an existing one, and launch your hyper-personalized campaign.

I’ll choose to launched a campaign with Brice or Adrien’s identity (LGM’s founders). To make a founder to founder talk, building trust, more relevant for my leads than a Sales approach and pitch.

Every time you receive a positive response from a prospect in your inbox, the tool automatically suggests similar companies as new opportunities.

This ensures you can continuously expand your outreach with minimal effort, leveraging Lookalike Search to build on every successful interaction.

And you’re good to go!

Now let’s move on to the next course : Building a LinkedIn Basic list

Chapter 2 – How to build a list with the Lookalike search ?

Introduction

Use case - Lookalike targeting for LGM

Founder in Lead Generation companies

Module 1 - Defining my targets

Module 2 - Building my database

Module 3 - Enriching my database

Module 4 - Automating my outreach

Module 5 - Managing replies & optimizing my performance

Module 6 - Building a lead machine