Growth hacking (also known as ‘growth marketing’ or ‘growth’) is the use of resource-light and cost-effective digital marketing tactics to help grow and retain an active user base, sell products and gain exposure.
This section gathers all our articles related to the Growth theme. If you want to go further on this subject, we recommend you to consult our guide on Growth Marketing.
Learn how to create your ICP in this step-by-step guide.
7 hacks you can use when social selling!
You’ve got yourself a noticeable lead list. Your product has taken off, and you’re no…
Customer segmentation is both simple and complex to grasp. And yet, it’s one of the…
Improve your reply by 3x with this great closing strategy!
In B2B, segmentation is undoubtedly one of the most complex topics. But it’s also one…
As we repeatedly said in our segmentation criteria article, intent-based targeting is just the better…
Segmentation is one of the hottest topics when it comes to B2B sales. Still today,…
Discover how to integrate triggers into your strategy to refine your targeting and maximize the impact of your messages.
In marketing, there’s one golden rule: to communicate effectively with your audience, it’s imperative to…
Creating personas is not just another marketing buzzword, but a fundamental concept that has an…
Maximize your sales with proven upsell automation techniques and insights!
Ever thought offline strategies were a thing of the past? Think again. In fact, ‘offline’,…
Discover 10 strategic reasons to get in touch with your prospects.
