Eric Renaud

Content & SEO Manager

Eric is in charge of content and SEO at La Growth Machine. A specialist in Outreach topics for over 8 years, Eric has written for numerous French and English blogs, sharing his experiences, hacks, and other use-cases. A trainer and speaker in his spare time, he is a reference for all topics related to B2B prospecting and automation.

All posts by this author

Sales

The Ultimate Guide to Social Selling in 2026

Social selling has slightly become a fundamental strategy for businesses looking to drive results and…

13 mins read

Eric Renaud
11/02/2026

Growth

Personal Branding: 7 Steps Guidelines & Best Tips in 2026!

Personal branding is a well-known concept when it comes to marketing and sales. Whether you’re…

8 mins read

Eric Renaud
16/12/2025

Growth

How To Build a Great Inbound Sales Process?

Implementing an effective inbound sales process is crucial for sales professionals to drive revenue growth…

7 mins read

Eric Renaud
03/12/2025

Sales

How To Automate Your Sales Workflow? +4 Use Cases!

The main goal of a sales team is to capture more leads and ensure higher…

9 mins read

Eric Renaud
11/02/2026

Lead Generation

The Best Guide to Improve Your Outbound Lead Generation!

Generating leads through outbound methods is still a valuable part of any B2B growth marketer’s…

12 mins read

Eric Renaud
11/02/2026

Lead Generation

How To Get More Clients?

As a B2B salesperson, you might sometimes have trouble acquiring new clients. Sales cycles are…

12 mins read

Eric Renaud
11/02/2026

Sales

Best Guide & Top 5 Strategies for Inside Sales!

In today’s competitive business landscape, inside sales has emerged as a powerful strategy for companies…

8 mins read

Eric Renaud
11/02/2026

Sales

Everything You Should Know About B2B Sales

B2B sales are one of the most important and complex aspects of any B2B business….

7 mins read

Eric Renaud
11/02/2026

Sales

What Is Sales Segmentation and How To Do It Well?

Sales segmentation should be one of your main priorities as a sales expert, especially when…

7 mins read

Eric Renaud
11/02/2026

Sales

How to do Great Sales Targeting to Improve your Results?

Sales targeting isn’t a step you can skip; it’s a critical piece of the puzzle…

8 mins read

Eric Renaud
11/02/2026

LinkedIn

How to Get LinkedIn Email Addresses From Leads?

“`html Finding your lead email address isn’t the most complicated thing to do when you’re…

4 mins read

Eric Renaud
13/03/2026

LinkedIn

LinkedIn Growth Hacking Guidelines & Top 5 Hacks!

“` If you’re here to find new hacks to increase your generated leads from LinkedIn,…

3 mins read

Eric Renaud
13/03/2026

LinkedIn

How To Use LinkedIn as a Salesperson?

LinkedIn is one of the main platforms to reach out to B2B leads, nowadays. Groups,…

8 mins read

Eric Renaud
13/03/2026

LinkedIn

How To Create the Best LinkedIn Account-Based Marketing Strategy?

Account Based Marketing (ABM) is a recent B2B prospecting technique that aims to focus on…

8 mins read

Eric Renaud
13/03/2026

Sales

How to Use AIDA with Copywriting to Craft your Messages?

“` Copywriting for sales is one of the most challenging tasks to face in B2B….

9 mins read

Eric Renaud
11/02/2026

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