Growth articles

Growth hacking (also known as ‘growth marketing’ or ‘growth’) is the use of resource-light and cost-effective digital marketing tactics to help grow and retain an active user base, sell products and gain exposure.

This section gathers all our articles related to the Growth theme. If you want to go further on this subject, we recommend you to consult our guide on Growth Marketing.

Growth

How to Automate Your Sales and Marketing Teams Alignment with LGM

Align your sales and marketing teams easily with LGM.

6 mins read

Amine Ghorbel
2025-12-04

Growth

The Ultimate Guide to Account-Based Marketing (using Sales Navigator)

Your prospects’ attention is diluted by your incessant emails, your competitors’ sequences, and often the…

10 mins read

Amine Ghorbel
2025-12-03

Growth

Everything you Need to Know About Lead Scoring in 2026

Are you looking to better qualify your prospects? Set up a lead scoring process. Do…

8 mins read

Brice Maurin
2025-12-15

Growth

Twitter Marketing: The Ultimate Guide in 2026

Using Twitter for marketing purposes is becoming increasingly complex with new features and products being…

8 mins read

Brice Maurin
2025-12-15

Growth

How To Unlock the Potential of Scraped Data in La Growth Machine

Learn how to leverage scraped data for successful prospecting and outreach with La Growth Machine.

4 mins read

Amine Ghorbel
2025-12-04

Growth

Use La Growth Machine To Reach Candidates on Their Personal Emails

Discover how LGM simplifies personal email use in recruitment strategies for effective candidate outreach.

4 mins read

Amine Ghorbel
2025-12-04

Growth

The Best Recruiting Channels That You Should Know About!

Explore 5 diverse recruitment channels to find your perfect candidate!

8 mins read

Amine Ghorbel
2025-12-04

Growth

Complete Guide About Customer Management and How to Master It!

Customer management has become a crucial aspect of any successful organization. It involves the strategic…

5 mins read

Eric Renaud
2025-12-04

Growth

La Growth Machine: Highly Personalized Prospecting Made Easy

If you’re a CXO, Recruiter, President, or hold any managerial role within a company, you’ve…

6 mins read

Amine Ghorbel
2025-12-04

Growth

Key Differences between Upselling and Cross-selling

When talking about sales, two terms that often get confused are “upsell” and “cross-sell.” While…

9 mins read

Eric Renaud
2025-12-04

Growth

The Ultimate Guide to CRM Integration

In today’s fast-paced and highly competitive business landscape, customer relationship management (CRM) has emerged as…

12 mins read

Amine Ghorbel
2025-12-16

Growth

Copywriting Guide: How to Master It in 2026!

In this article, we will explore the ins and outs of copywriting, and its importance for your business, and provide you with ultimate guidelines for crafting compelling content.