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Did you know that cold email is one of the most effective ways to generate leads and sales for your B2B business?
According to a study by Backlinko, cold email has an average response rate of 8.5%, which is higher than most other marketing channels.
But to get the best results from cold email, you need the right tool.
That’s where cold email software comes in! These solutions help you create and send automated, personalized email campaigns to cold prospects.
But with so many cold email software solutions available in 2023, how do you choose the best one for your needs? What are the features and benefits of different cold email tools? And how do you use them effectively to get the best results?
In this guide, we’ll answer all of these questions and more, so you can find the best cold email software for your business. Let’s dive in!
What is Cold Email Software?
We know, this should be self-explanatory; it’s a tool that helps you send cold emails.
But is that really it? We think not! Cold email software does much more than just help you send emails.
It helps you automate the entire B2B sales process. It has the potential to look for, fill up, and store contact information, personalize emails, track engagement levels, and measure the success of your campaigns.
It can also help you segment contacts to deliver more targeted messages.
Take LaGrowthMachine for instance, it is a cold email software that helps you find reach out to your leads by email. But it also:
- Finds and verifies leads from LinkedIn, Sales Navigator, or CSV files
- Creates personalized and engaging email sequences with dynamic variables and images
- Syncs with your CRM and calendar to manage your pipeline and schedule meetings
But we’re getting ahead of ourselves, we’ll talk about the best cold email tool later. 😉
Ultimately, cold email software are tools you use to automate your B2B email outreach process. Let’s see why you should invest in one in the first place!
Why invest in Cold Email Software?
Cold email software is a game-changer for your B2B sales process. They’re designed to help you:
Have a more efficient outreach process:
The most obvious benefit of cold email software is that it helps you save time and effort when sourcing leads.
Instead of manually researching contacts, you can use a tool to quickly find the right people and build your contact list.
When you use LaGrowthMachine for instance, once you find or add a contact to your lead list, the tool automatically enriches it with accurate and up-to-date information.
This way, when you only have a prospect’s LinkedIn account and you want to approach them by email, LaGrowthMachine will automatically look for it and fill it out for you.
All you have to do is properly set up your segmentation and targeting filters, and let the software do the rest.
Improve deliverability and reputation:
Since almost all -good- cold email software is designed to abide by anti-spam laws, you can trust that your emails won’t get flagged as spam and end up in the wrong inboxes.
It also typically makes sure to use best practices such as:
- The use of verified domains
- The use of DKIM/SPF records
- Authenticated email servers and IP addresses
- etc.
With LaGrowthMachine, after you’ve launched your email outreach campaign, you’ll be able to see exactly how many emails were received, how many emails bounced, how many were opened and clicked through, how many ended up in spam folders, etc.
This helps you keep track of your reputation score and optimize your emails to ensure that they reach your leads’ inboxes.
Scale your efforts:
One of the great things about cold email software is that you automate the entire email outreach process. Which means, you can scale your campaigns based on the number of leads or prospects you want to reach.
Example 🔍
Say you’re a B2B salesperson and you want to contact 100 prospects. If you want to do this manually, it will take you at least a couple of days to:
- Find the prospects
- Organize and segment them
- Create the proper copywriting
- Personalizing the email to each prospect
- Schedule and send it out
- Organize the meetings/ sales calls
You get the point, all this time is going to waste and honestly, not a very fun time to begin with.
But with cold email software, you can set up the entire process in just a few minutes. That way, you can spend all the remaining time closing deals! 😉
Not only can you reach out to the 100 prospects faster, but you can scale up your efforts to reach as many as you like!
Which features to look for in Cold Email Software?
Now that you know why cold emailing software is important, let’s look at some of the must-have features you should consider while choosing one:
Personalization
Let’s start by saying this, personalization is no longer an optional feature, it’s a must-have.
When was the last time you opened an email that started with “Dear sir or madam”. Don’t think too hard, because it’s probably been a while and that’s for a good reason.
Cold email software should allow you not only to collect personal data from your prospects but also to use it in your emails through variables like {{firstname}} and {{companyName}}.
This makes it so, as we say at LaGrowthMachine, you create human-like automations and remove the “coldness” from your cold emails.
Automation
As we’ve already mentioned, cold email software should be able to run on autopilot once you’re done with its setup.
You should be able to create emailing sequences and define rules that will trigger your messages based on certain actions taken by the leads.
Example 🔍
For instance, the most basic automation is sending an automated follow-up email to leads who didn’t respond to or open your first one.
This goes into my next point:
Scheduling
Any cold email software that’s worth its salt should also have scheduling features that let you plan when your emails will be sent, when the follow-ups will be sent, and how frequently.
If you’re using LaGrowthMachine for instance, you can set up active hours for your campaigns.
Depending on the industry you work in, the type of clients you have, or what you feel is best for your campaigns, you can choose which days and times you want your emails to be sent.
Generally, we recommend you stick to the typical working days and hours, although you can certainly customize them as needed.
You can even set limits on the number of actions LaGrowthMachine takes per channel. This has to do with the limits Email Service Providers (ESPs) and platforms like LinkedIn impose on their users.
How does it work? 🤔
When you create a brand new email account, you need to warm it up before you decide to email your leads en masse.
Think of it as giving the ESP (say Gmail) a chance to get to know your address and build trust with it.
Warming up your email address is basically the process of gradually increasing your sending volume. Typically, you would do this by:
- – Sending a few emails at first (like 3-10)
- – Gradually increasing your sending volume over time
- – Making sure that not all of your emails are being sent at once
- – Only sending emails to valid addresses
- – etc.
Services like MailReach do this for you and make the process so much easier and faster.
Once your email address is warmed up, you can start setting up the parameters for your campaign.
Ease of use
You don’t want to spend hours learning how to use cold email software, do you? It’s not only time-consuming, but it also keeps you from leveraging the power of automation.
That’s why the best cold email software solutions come with a friendly User Interface (UI) and offer helpful guides and tutorials to get you up and running in no time.
For instance, take a look at how far LaGrowthMachine has come in terms of ease of use. Our UI is so much simpler and more intuitive than ever before!
Integrations
Finally, you should look for cold email software that easily integrates with your other tools and platforms.
With LaGrowthMachine, you can easily sync up your CRM with HubSpot or Pipedrive thanks to our native integrations.
If you use another tool, no worries! We’re also partners with Zapier, so you can sync up your LaGrowthMachine data with just about any other platform.
This way, you can keep all of your lead data consolidated and up-to-date as you move them through your funnel.
LaGrowthMachine: The only Cold Email Software you need
Why settle for a simple one-channeled tool when you can combine your cold emailing and LinkedIn automation strategy with LaGrowthMachine?
Now as you’ve seen, we’ve talked quite a bit about LaGrowthMachine and how it can help you with your cold emailing efforts.
But there’s much more to LaGrowthMachine than just that.
It’s a multichannel sales automation software, that combines the power of Email, LinkedIn, and Twitter automation into one platform.
This literally drives your lead generation through the roof! In fact, our clients generate 3.5x more responses on their prospecting efforts than using any single-channel tool.
On top of all the must-have features I mentioned earlier, here’s why LaGrowthMachine stands out from the crowd:
To use a template or to start from scratch:
Choose from our numerous tried-and-true templates that worked for our portfolio of 500+ with over 7000 successful campaigns. Or if you prefer, start from scratch and create your own email templates.
If you’re in B2B, we always recommend that you use at least the most 2 important channels in this space: LinkedIn & Email.
Whether you start by email and use LinkedIn as a fallback or vice-versa, you will be able to maximize your reach and generate more leads.
Why? 🥸
It’s pretty straightforward: What happens when the prospect’s email address that you found is an invalid one? Or what if your prospect doesn’t reply to your cold email? Or simply, what if your prospect prefers to be first approached on LinkedIn and saves his emails for closing deals?
All of these are valid scenarios that you can prevent by combining the power of email and LinkedIn automation with LaGrowthMachine.
Lead qualification capabilities
Lead qualification is a crucial part of any sales process, it’s the process of identifying which leads to prioritize in terms of outreach, follow-up, etc. This classifies the lead from a “cold” lead to a “hot” one, making it easier for your sales team to close deals faster.
LaGrowthMachine lets you qualify your leads manually based on their level of interest and readiness to buy. This way, you can easily identify if:
- Your lead is interested.
- Your lead is interested, but the timing isn’t right
- Your lead is not interested.
- etc.
No copywriting? No problem!
LaGrowthMachine also comes with a copywriting assistant: The Magic Message!
We harnessed the power of generative AI to create personalized and engaging texts for you.
All you need to do is answer some questions about your brand, the tone you want to use, your value proposition, etc. LGM will craft the perfect messages for your sequence. You can also fine-tune and adjust the messages as you wish.
With Magic Message, you can save time, avoid writer’s block, and impress your prospects with your creativity. It’s like having a professional copywriter on your team!
LaGrowthMachine is the ultimate cold email software for ambitious salespeople who want to scale their prospecting, automate their engagement, and grow faster.
Don’t miss this opportunity. Start your free trial today and see for yourself how LaGrowthMachine can transform your sales results.
Top 20 Cold Email Software alternatives in 2023
If you, for some reason, wouldn’t like to use LaGrowthMachine and increase your lead generation by 3.5x, here’s a list of some other cold email software alternatives you can try in 2023.
We’ll compare their features, pricing, pros, and cons to help you find the best option for your needs.
This information comes from a variety of sources, including the companies’ websites, G2 and other review websites, etc.
QuickMail – The best all-round cold email software
QuickMail is a powerful cold email software that lets you run sales and marketing campaigns right from your Gmail account. It has features like:
- Email list builder
- Powerful email personalization
- Automatic follow-ups
- Email tracking and analytics
- CRM integration
- Team collaboration
QuickMail is perfect for solopreneurs, startups, salespeople, and anyone who wants to use Gmail for cold outreach. It’s simple to use, and you can get started by downloading the Chrome extension and signing up with your Google account.
Pros: ✅
- Easy to set up and use
- High email deliverability
- Flexible campaign customization
- Excellent customer support
Cons:❌
- Limited to Gmail accounts
- No multichannel outreach
💰 Pricing: QuickMail offers a free plan that grants you a limited amount of access. However, their pricing starts at $49/month for one user and one inbox. You can also get a free trial.
Woodpecker – The best for email deliverability
Woodpecker is a cold email marketing software that integrates with Gmail and Outlook. It allows you to:
- Send personalized cold emails at scale
- Automate follow-ups based on triggers
- Track email opens, clicks, and replies
- Integrate with your CRM and other tools
- Collaborate with your team and share campaigns
Woodpecker is ideal for B2B companies that want to improve their email deliverability and avoid spam filters. It has features like:
- Automatic email throttling
- Domain health check
- Email warm-up
- Human-like sending patterns
Woodpecker pricing starts at $40/month for one user and one email address. You can also get a free trial for 14 days.
Pros: ✅
- High email deliverability
- Easy to use interface
- Reliable customer service
Cons: ❌
- No templates or copywriting assistance
- No multichannel outreach
💰 Pricing: Woodpecker doesn’t have a free plan, but offers a 7-day free trial though. Nonethless, their pricing starts at $49 monthly per email slot.
Mailshake – The best for lead generation and optimization
Mailshake is a cold email software that helps you generate more leads and optimize your campaigns. It enables you to:
- Create personalized cold emails using templates or from scratch
- Automate follow-ups based on triggers or actions
- Send emails via Gmail, G Suite, or SMTP
- Track email performance and optimize conversions
- Integrate with your CRM and other tools
Mailshake is great for salespeople, marketers, and entrepreneurs who want to capture more leads and optimize their campaigns. It has features like:
- Lead catcher
- A/B testing
- Live coaching sessions
- Email verification
Mailshake pricing starts at $59/month per user. You can also get a free demo before buying.
Pros: ✅
- User-friendly interface
- Powerful lead capture and optimization features
- Helpful coaching and support
Cons: ❌
- No multichannel outreach
- Limited customization options
💰 Pricing: No free plans or trial as far as we know, but plans start at $58 per user per month
Lemlist – The best for sending dynamic and visual emails
Lemlist is a cold email software that helps you stand out from the crowd by sending dynamic and visual emails. It allows you to:
- Add personalized images, videos, and GIFs to your emails
- Create custom landing pages for your prospects
- Automate follow-ups based on triggers
- Track email opens, clicks, and replies
- Integrate with your CRM and other tools
Lemlist is perfect for creative marketers, agencies, and freelancers who want to make a lasting impression on their prospects. It has features like:
- Image and video personalization
- Dynamic landing pages
- Video thumbnails
- Email warm-up
Pros: ✅
- Unique and eye-catching emails
- High email engagement and response rates
- Fun and easy to use interface
Cons: ❌
- No multichannel outreach
- Limited customization options
💰 Pricing: Starts at $59/month/user with possibility of a 14-day free trial.
Outreach – The best for sales managers with large teams
Outreach is a cold email software that helps you manage and optimize your sales team’s performance. It enables you to:
- Create personalized cold emails using templates or from scratch
- Automate follow-ups based on triggers or actions
- Send emails via Gmail, Outlook, or SMTP
- Track email performance and optimize conversions
- Integrate with your CRM and other tools
Outreach is ideal for sales managers with large teams who want to streamline their sales process and increase their revenue. It has features like:
- Sales sequence builder
- Sales engagement analytics
- Sales coaching and feedback
- Sales workflow automation
Pros: ✅
- Powerful and scalable sales platform
- Comprehensive and actionable insights
- Robust and reliable customer support
Cons: ❌
- Expensive and complex pricing plans
- Steep learning curve and setup time
💰 Pricing: N/A
Saleshandy – The best for simplicity and value
Saleshandy is a cold email software that helps you send personalized emails and follow-ups to your prospects. It allows you to:
- Create personalized cold emails using templates or from scratch
- Automate follow-ups based on triggers or actions
- Send emails via Gmail, Outlook, or SMTP
- Track email opens, clicks, and replies
- Integrate with your CRM and other tools
Saleshandy is ideal for small businesses and freelancers who want a simple and affordable cold email solution. It has features like:
- Email scheduling
- Email verification
- Email reports and analytics
- Document tracking
Pros: ✅
- Simple and easy to use
- Affordable and transparent pricing
- Responsive and helpful customer support
Cons: ❌
- No multichannel outreach
- Limited customization options
💰 Pricing: Starts at $34/month and a 7-day free trial.
Reply.io – The best for B2B prospecting on LinkedIn
Reply.io is a cold email software that helps you generate leads and sales from LinkedIn. It enables you to:
- Find and verify prospects’ emails on LinkedIn
- Create personalized cold emails using templates or from scratch
- Automate follow-ups based on triggers or actions
- Send emails via Gmail, Outlook, or SMTP
- Track email performance and optimize conversions
- Integrate with your CRM and other tools
Reply.io is perfect for B2B salespeople who want to leverage LinkedIn for prospecting. It has features like:
- LinkedIn email finder
- LinkedIn automation
- Email personalization
- Email deliverability
Pros: ✅
- Powerful and reliable LinkedIn integration
- High email deliverability
- Comprehensive and actionable insights
Cons: ❌
- Expensive and complex pricing plans
- Steep learning curve and setup time
💰 Pricing: Free plan and their Starter plan is $60/motnh per user.
Hunter – The best for building a contact database
Hunter is a cold email software that helps you find and verify prospects’ emails. It allows you to:
- Search for email addresses by domain, name, or company
- Verify the deliverability and accuracy of email addresses
- Enrich your contacts with social media profiles and other data
- Create personalized cold emails using templates or from scratch
- Automate follow-ups based on triggers or actions
- Track email opens, clicks, and replies
- Integrate with your CRM and other tools
Hunter is ideal for salespeople, marketers, and recruiters who want to build a contact database and reach out to prospects. It has features like:
- Domain search
- Email finder
- Email verifier
- Email enrichment
Pros: ✅
- Easy to use and reliable
- High email deliverability
- Generous free plan
Cons: ❌
- No multichannel outreach
- Limited customization options
💰 Pricing: Have a free plan, prices start at €49 per month for unlimited team members.
RightInbox – The best as a Chrome extension
RightInbox is a cold email software that helps you send personalized emails and follow-ups from your Gmail account. It allows you to:
- Create personalized cold emails using templates or from scratch
- Automate follow-ups based on triggers or actions
- Send emails via Gmail or G Suite
- Track email opens, clicks, and replies
- Integrate with your CRM and other tools
RightInbox is ideal for Gmail users who want a simple and convenient cold email solution. It has features like:
- Email scheduling
- Email reminders
- Email signatures
- Email notes
Pros: ✅
- Easy to install and use
- Affordable and transparent pricing
- Reliable and helpful customer support
Cons: ❌
- Limited to Gmail accounts
- No multichannel outreach
- Limited customization options
💰 Pricing: Free plan and prices start at $7.95 per month (billed annually)
FollowUp.cc – The best for simple follow-ups
FollowUp.cc is a cold email software that helps you send simple follow-ups to your prospects. It enables you to:
- Create personalized cold emails using templates or from scratch
- Automate follow-ups based on triggers or actions
- Send emails via Gmail, Outlook, or SMTP
- Track email opens, clicks, and replies
- Integrate with your CRM and other tools
FollowUp.cc is perfect for salespeople, marketers, and entrepreneurs who want a simple and effective cold email solution. It has features like:
- Email scheduling
- Email reminders
- Email reports and analytics
- Email snooze
Pros: ✅
- Simple and easy to use
- High email deliverability
- Generous free plan
Cons: ❌
- No multichannel outreach
- Limited customization options
💰 Pricing: $23/month with the possibility of a free trial
Mailflow – The best for email deliverability
Mailflow is a cold email software that helps you improve your email deliverability and avoid spam filters. It allows you to:
- Create personalized cold emails using templates or from scratch
- Automate follow-ups based on triggers or actions
- Send emails via Gmail, Outlook, or SMTP
- Track email opens, clicks, and replies
- Integrate with your CRM and other tools
Mailflow is ideal for B2B companies that want to improve their email deliverability and avoid spam filters. It has features like:
- Automatic email throttling
- Domain health check
- Email warm-up
- Human-like sending patterns
Pros: ✅
- High email deliverability
- Easy to use interface
- Reliable customer service
Cons: ❌
- No templates or copywriting assistance
- No multichannel outreach
💰 Pricing: Free plan with the prices starting at $12/month
GMass – The best for turbo-charging Gmail
GMass is a cold email software that helps you send personalized emails and follow-ups from your Gmail account. It allows you to:
- Create personalized cold emails using templates or from scratch
- Automate follow-ups based on triggers or actions
- Send emails via Gmail or G Suite
- Track email opens, clicks, and replies
- Integrate with your CRM and other tools
GMass is ideal for Gmail users who want to turbo-charge their cold email campaigns. It has features like:
- Mail merge
- Email scheduling
- Email reports and analytics
- Email verification
Pros: ✅
- Easy to install and use
- Affordable and transparent pricing
- Reliable and helpful customer support
Cons: ❌
- Limited to Gmail accounts
- No multichannel outreach
- Limited customization options
💰 Pricing: Starts at $19.95/month.
Snov.io – The best for finding and verifying emails
Snov.io is a cold email software that helps you find and verify prospects’ emails. It enables you to:
- Search for email addresses by domain, name, or company
- Verify the deliverability and accuracy of email addresses
- Enrich your contacts with social media profiles and other data
- Create personalized cold emails using templates or from scratch
- Automate follow-ups based on triggers or actions
- Track email opens, clicks, and replies
- Integrate with your CRM and other tools
Snov.io is perfect for salespeople, marketers, and recruiters who want to find and verify prospects’ emails. It has features like:
- Domain search
- Email finder
- Email verifier
- Email enrichment
Pros: ✅
- Easy to use and reliable
- High email deliverability
- Generous free plan
Cons: ❌
- No multichannel outreach
- Limited customization options
💰 Pricing: Possibility of a free trial with paid plans starting at $39/month.
PersistIQ – The best for sales workflow automation
PersistIQ is a cold email software that helps you automate your sales workflow. It allows you to:
- Create personalized cold emails using templates or from scratch
- Automate follow-ups based on triggers or actions
- Send emails via Gmail, Outlook, or SMTP
- Track email performance and optimize conversions
- Integrate with your CRM and other tools
PersistIQ is ideal for sales teams who want to automate their sales workflow. It has features like:
- Sales sequence builder
- Sales engagement analytics
- Sales coaching and feedback
- Sales workflow automation
Pros: ✅
- Powerful and scalable sales platform
- Comprehensive and actionable insights
- Robust and reliable customer support
Cons: ❌
- Expensive and complex pricing plans
- Steep learning curve and setup time
💰 Pricing: Essential plan starts aty $75/month
Yesware – The best for tracking and analytics
Yesware is a cold email software that helps you track and analyze your email performance. It allows you to:
- Create personalized cold emails using templates or from scratch
- Automate follow-ups based on triggers or actions
- Send emails via Gmail, Outlook, or SMTP
- Track email opens, clicks, and replies
- Integrate with your CRM and other tools
Yesware is ideal for salespeople who want to track and analyze their email performance. It has features like:
- Email tracking
- Email reports and analytics
- Email A/B testing
- Email campaigns
Pros: ✅
- Powerful and reliable email tracking
- Comprehensive and actionable insights
- Easy to use interface
Cons: ❌
- No multichannel outreach
- Limited customization options
💰 Pricing: Free forever plan, paid start at $15/seat/month
Mixmax – The best for email productivity and engagement
Mixmax is a cold email software that helps you boost your email productivity and engagement. It enables you to:
- Create personalized cold emails using templates or from scratch
- Automate follow-ups based on triggers or actions
- Send emails via Gmail or G Suite
- Track email opens, clicks, and replies
- Integrate with your CRM and other tools
Mixmax is perfect for Gmail users who want to boost their email productivity and engagement. It has features like:
- Email scheduling
- Email reminders
- Email polls and surveys
- Email sequences
Pros: ✅
- User-friendly and fun interface
- High email engagement and response rates
- Helpful coaching and support
Cons: ❌
- Limited to Gmail accounts
- No multichannel outreach
- Limited customization options
💰 Pricing: Starts at $34/month/user with the existence of a free plan.
Klenty – The best for CRM integration
Klenty is a cold email software that helps you integrate your cold email campaigns with your CRM. It allows you to:
- Create personalized cold emails using templates or from scratch
- Automate follow-ups based on triggers or actions
- Send emails via Gmail, Outlook, or SMTP
- Track email opens, clicks, and replies
- Integrate with your CRM and other tools
Klenty is ideal for sales teams who want to integrate their cold email campaigns with their CRM. It has features like:
- CRM integration
- CRM sync
- CRM automation
- CRM reports and analytics
Pros: ✅
- Seamless and robust CRM integration
- Comprehensive and actionable insights
- Reliable customer service
Cons: ❌
- No multichannel outreach
- Limited customization options
💰 Pricing: 14-day free trial with paid plans starting at $60/user/month (Quarterly pricing)
Autoklose – The best for data-driven sales campaigns
Autoklose is a cold email software that helps you run data-driven sales campaigns. It allows you to:
- Access a database of verified B2B leads
- Create personalized cold emails using templates or from scratch
- Automate follow-ups based on triggers or actions
- Send emails via Gmail, Outlook, or SMTP
- Track email performance and optimize conversions
- Integrate with your CRM and other tools
Autoklose is perfect for sales teams who want to run data-driven sales campaigns. It has features like:
- Lead generation
- Lead enrichment
- Email personalization
- Email deliverability
Pros: ✅
- Powerful and reliable lead database
- High email deliverability
- Comprehensive and actionable insights
Cons: ❌
- Expensive and complex pricing plans
- Steep learning curve and setup time
💰 Pricing: $59.99/user/month with a 14-day free trial.
Overloop – The best for cold email and drip campaigns
Prospect.io is a cold email software that helps you create and run cold email and drip campaigns. It enables you to:
- Find and verify prospects’ emails on LinkedIn or any website
- Create personalized cold emails using templates or from scratch
- Automate follow-ups based on triggers or actions
- Send emails via Gmail, Outlook, or SMTP
- Track email opens, clicks, and replies
- Integrate with your CRM and other tools
Prospect.io is ideal for salespeople who want to create and run cold email and drip campaigns. It has features like:
- Email finder
- Email verifier
- Email personalization
- Email deliverability
Pros: ✅
- Easy to use and reliable
- High email deliverability
- Generous free plan
Cons: ❌
- No multichannel outreach
- Limited customization options
- Very expensive compared to competition
💰 Pricing: 14-day free trial with $99 /month/user.
Klaviyo – The best for ecommerce marketing
Klaviyo is a cold email software that helps you create and run ecommerce marketing campaigns. It allows you to:
- Segment your audience based on behavior and preferences
- Create personalized cold emails using templates or from scratch
- Automate follow-ups based on triggers or actions
- Send emails via your own domain or SMTP service
- Track email performance and optimize conversions
- Integrate with your ecommerce platform and other tools
Klaviyo is perfect for ecommerce marketers who want to create and run ecommerce marketing campaigns. It has features like:
- Audience segmentation
- Email personalization
- Email automation
- Email analytics
Pros: ✅
- Powerful and scalable ecommerce platform
- High email engagement and conversion rates
- Robust and reliable customer support
Cons: ❌
- Expensive and complex pricing plans
- Steep learning curve and setup time
💰 Pricing: Based on number of contacts, the lowest plan starts at $45/month with a free plan possibility
Final Thoughts
Whether you’re a B2B salesperson, a growth marketer, or just looking to get started with cold emailing, as you can see, there are plenty of cold email tools that can help you succeed.
So make sure you take into account your specific needs and choose the one that best fits your goals and budget. At the same time, keep following the best practices we laid out throughout this article to maximize your success rate!
Happy cold emailing 🤞🏻
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