Understanding and Improving LinkedIn’s Social Selling Index
The Social Selling Index (SSI) is an indicator created by LinkedIn that measures your prospecting…
The Social Selling Index (SSI) is an indicator created by LinkedIn that measures your prospecting…
LinkedIn Sales Navigator is the ideal tool for LinkedIn users who want to generate more…
Deliverability can sink your business in a matter of weeks. An email that doesn’t reach…
Creating a LinkedIn banner is one of the issues you’ll have to tackle as soon…
You might be wondering what a sales prospecting tool is, or even what sales prospecting…
Outreach, and more specifically sending “cold” messages (cold messaging or cold emailing) is a strategy…
You might be wondering if emails are worth it and if people read them. We’re…
According to a 2016 study by the Content Marketing Institute, 85% of B2B marketers state…
As you probably already know, making sales in B2B is already a real challenge. It…
Account Based Marketing (ABM) is the essential pillar of prospecting strategies. 85% of industry professionals…
LinkedIn is arguably the most powerful networking tool for sales professionals. LinkedIn offers several subscription…
Your prospect receives between 100 and 200 emails per day. Your outreach email has exactly…
Many companies have chosen to use Gmail for their email needs. If you work in…
In companies where sales and marketing are not aligned, the conversion rate is logically lower….
Hard and soft bounces are the nightmares of any marketer or growth hacker who cares…